Door Hanger Distribution.
Residential door hanger distribution across single-family, condo, and apartment-building doorways in 35 US cities. Hand-placed, route-mapped, photo-logged.
We delivered.
Brand partners include: FIFA World Cup 2026, Palantir, Sézane, G-Shock, Mitchell & Ness, True Religion, Huda Beauty, Yonex, Relevance AI, Momentous, RYZE Coffee, Bloom Effects, Incrediwear, Brooklyn Museum, Sweat FC, HydroJug, Frameline, Alchemy, OneRepublic, Lone Fox, Vaura Pilates.
Held in hand
A door hanger is a printed card with a die-cut hole that hangs on a doorknob or apartment-door handle, placed by a crew walking a mapped neighborhood route. Every resident touches it to open the door, so the card lands in-hand instead of in a mailbox with the bills. A campaign covers single-family streets, condo and townhouse complexes, and walk-up apartment districts, with each route GPS-logged and the day's work photographed.
- You run a local service (HVAC, plumbing, lawn care, real estate) and need to reach buyers at home, not in transit.
- You are launching a restaurant, retail location, or event and want to saturate the 0.5 to 1.5 mile radius around the door.
- You are running a political or community-organizing campaign and need residential coverage by precinct.
- You want home delivery that street formats and handbills cannot reach in suburban or away-from-corridor neighborhoods.
- In-hand impression
The card sits on the knob the resident grabs, so the placement is captive instead of competing with mailbox clutter or sidewalk noise.
- Reaches the home
Door hangers cover suburban single-family streets, gated townhouse complexes, and walk-up districts that outdoor street advertising does not reach.
- Die-cut pickup
Premium paper stock and the die-cut shape raise the pickup rate and cut the immediate-discard problem that hits flyers and mailers.
- Verified routes
Every completed route shows up as a GPS heat map with door counts, so you see which streets got hit.
Receipts, not promises.
- 500+
- Documented installs
- 40+
- Metro markets · all 50 states
- 100%
- GPS photo-proof per install
- 0
- Municipal removals on record
Brief to documented in 5-7 days.
- Step 01
Brief
Markets, window, creative. Scope and a count back inside 48 hours.
- Step 02
Scout
We walk the neighborhoods and lock the spots against foot traffic and access.
- Step 03
Install
Crews install on schedule. Three photos per doorway: wide, mid, detail.
- Step 04
Document
GPS log, photo bundle, and a 30-day check on every doorway.
Door Hangers · Printed + installed in-house
Got a door hangers brief?
Markets, window, creative direction. You get a real quote back in 24-48 hours, print and install included, documented on every doorway.
- Quote in under 24 hours
- No discovery call. The brief is the call.
- Printing & Installation under one roof
Brief us · Quote in under 48 hours
Start your Door Hangers.
How it's made.
Confirm and map
A route lead checks legality and building permission before any crew dispatches, skipping no-solicitation doors, gated communities without HOA approval, and buildings that prohibit it. Lobbies of mid-rise residential buildings are only worked with management permission.
Design and print
We design and print, or you supply press-ready artwork. Standard sizes are 4.25x11, 3.5x8.5 compact, and 4.25x14 oversized, in print runs from 1,000 to 100,000-plus produced in-house or through a partner press.
Pick the hook and finish
Die-cut hooks come in three styles (standard round, narrow oval, perforated tear-off). Spot-UV, foil stamp, perforated coupon, and double-sided full color add 10 to 25 percent to print cost.
Walk the route
Crews hand-place each hanger on the doorknob or apartment-door handle along a defined neighborhood route, hitting a 95 percent-plus placement rate. BSM owns both the print and the doorstep, so the same team handles the card and the install.
Log and report
Daily reports cover doors hit per route, hours per crew, neighborhood density, weather, and any access issues. You get a GPS heat map of completed routes plus photo documentation of crews on shift.
Where to go next.
Industries we serve
- AI & Emerging Tech
- Automotive & EV
- Banking & Fintech
- Beauty & Cosmetics
- Cannabis & CBD
- CPG / DTC Brands
- CRE & REITs
- Creative Agencies
- Crypto & Web3
- Cultural Institutions
- Education & EdTech
- Events & Festivals
- Fashion & Apparel
- Film, TV & Streaming
- Financial Services
- Fitness & Wellness
- Food & Beverage
- Gaming & Esports
- Healthcare & Pharma
- Higher Education
- Hotels & Hospitality
- Legal & Professional Services
- Music & Artists
- Nonprofits & Advocacy
- Political Activism
- Pride & LGBTQ
- Publishers & Media
- Residential Real Estate
- Retail & E-Commerce
- Sports & Athletic
- Tax & Accounting
- Tech & SaaS
Frequently asked.
Q · 01 What is door hanger distribution?
It is residential leave-behind marketing: printed cards with a die-cut hole hung on a doorknob or apartment-door handle by a crew walking a defined route. The resident sees and touches the card every time the door opens, so the placement is captive instead of sitting in a mailbox, which makes it a high-completion residential channel.
Q · 02 Where does BSM place door hangers?
Single-family neighborhoods, condo and townhouse complexes, walk-up apartment buildings, and, with management permission, lobbies of mid-rise residential buildings. We do not work buildings that prohibit solicitation, gated communities without HOA approval, or doors with posted no-solicitation notices. A route lead confirms legality and permission before crews dispatch.
Q · 03 Do you handle design and printing?
We design and print, or you supply press-ready artwork. Standard sizes are 4.25x11, 3.5x8.5 compact, and 4.25x14 oversized, with three die-cut hook styles and print runs from 1,000 to 100,000-plus produced in-house or through a partner press. Premium finishes like spot-UV, foil stamp, and perforated coupons add 10 to 25 percent to print cost.
Q · 04 What response rate should I expect?
Industry benchmarks run 1 to 3 percent for retail and restaurant promotions, 3 to 8 percent for political and community-organizing campaigns, and 5 to 12 percent for time-sensitive local services like HVAC, plumbing, and lawn care. The number depends on the offer, the audience match, and the design. Premium stock plus a die-cut shape help reduce immediate discards.
Q · 05 How do you report on a program?
Daily reports during distribution cover doors hit per route, hours per crew, neighborhood density, weather, and any access issues like locked buildings. You get a GPS heat map of completed routes and photo documentation of crews on shift. The final wrap deck delivers route-level counts and, if the hanger carries a QR or tracking code, scan-rate data tied to your analytics.
Q · 06 What does it cost and how long does it take?
Door hanger programs start at $2,200, with a typical turnaround of 5 to 7 days. BSM has run documented installs, with 500-plus on record company-wide and a GPS-stamped photo of every placement.
From $2,200. 5-7 days, brief to first doorway.
Printing and installation both included. Most shops do one or the other. Every doorway is documented with a GPS-stamped photo the day it goes up.











