Guerrilla marketing across Mississippi.
Wheatpaste, murals, stencils, and pole-stickers across Mississippi. Permitted walls, hand-installed, GPS-stamped photo proof on every panel.
We delivered.
Brand partners include: FIFA World Cup 2026, Palantir, Sézane, G-Shock, Mitchell & Ness, True Religion, Huda Beauty, Yonex, Relevance AI, Momentous, RYZE Coffee, Bloom Effects, Incrediwear, Brooklyn Museum, Sweat FC, HydroJug, Frameline, Alchemy, OneRepublic, Lone Fox, Vaura Pilates.
- 4 Cities covered
- 14 Neighborhoods scouted
- 100% GPS photo-proofed
- 0 Municipal removals on record
Cities we run in Mississippi.
Active install markets across Mississippi. Tap any city for its local work, neighborhoods, and pricing.
Six formats. One field log.
The same six disciplines run in every Mississippi city. Only the format mix shifts by market. One crew, one contract, one paper trail.
The state law. The city rules.
Every Mississippi placement runs on permitted walls and written owner consent, with a documented paper trail. Zero municipal removals on record since 2019.
State frame. Mississippi statute governs outdoor advertising visible from federal-aid highways. That's the layer most agencies misread as "the law." Off-highway street-level work is governed city-by-city.
City reality. Jackson runs on city sign permits + owner consent (5–8 day lead in tier-1 corridors). Gulfport layer their own BIDs and downtown improvement districts on top. Lead times shift with the calendar. Election season slows everything.
Where we operate without surprises. Every Mississippi city below has been audited for the actual permit path. Lead times reflect real owner / BID response, not statutory minimums. Brief us and we route through what's actually possible this week.
Where we don't run paid work. Transit property without contract, state DOT right-of-way, federal parkland. If a brief routes there, we redirect to adjacent private surfaces and document the lift in writing.
| City | Primary permit path | Owner consent + cost | Lead time |
|---|---|---|---|
| Jackson | Owner consent + scout-and-install field check | $0–500 owner fee · per-property | 7–12 d |
| Gulfport | Owner consent + scout-and-install field check | $0–500 owner fee · per-property | 7–12 d |
| Hattiesburg | Owner consent + scout-and-install field check | $0–500 owner fee · per-property | 7–12 d |
| Oxford | Owner consent + scout-and-install field check | $0–500 owner fee · per-property | 7–12 d |
Published floors. No retainer.
Starting points by discipline for any Mississippi brief. Print, install, and GPS-stamped photo proof are included in every floor.
Wheatpaste posters
Walls, scaffolds, hoardings · 5–7d lead · most common Mississippi format From $3,500Sidewalk stencils
Permitted corners · biodegradable medium · permit class varies by city From $2,500Snipes + stickers
Poles, utility boxes, news boxes · corridor saturation · 5–10d lead From $3,000Expedited
24–72h brief-to-install · True Religion × Megan Thee Stallion, Houston · 36h signing to install +80–150%+Ranges vary by turnaround, size, location count, and combined service mix. Final quote returned in 24–48 hours. Briefs route through info@beyondstreetmedia.com with city, dates, and brand. Expedited timeline? Flag it in the brief.
Brief a Mississippi campaignThe mississippi playbook.
The long read for buyers scoping Mississippi: how we book, scout, permit, and ship across the market.
Three Mississippi cities, three different reads. Jackson is the state capital and Jackson State. Gulfport is the Gulf Coast tourism and casino corridor. Oxford is Ole Miss, the Square, and Delta blues heritage. The crew that runs Fondren this month runs the Gulfport beachfront next month, then the Oxford Square the Saturday before an Ole Miss home game. Same operators, three audiences.
Cities we cover in Mississippi
| City | Neighborhoods | Surface focus | Typical hold |
|---|---|---|---|
| Jackson | Downtown, Fondren District, Jackson State, Belhaven | Creative-class brick, capital-adjacent commercial, campus | 20–35 days |
| Gulfport | Downtown, beachfront corridor, casino-adjacent | Coastal commercial, tourist retail, hospitality | 25–40 days |
| Oxford | The Square, Ole Miss campus, North Lamar | Square brick, retail storefronts, college-town mixed-use | 20–35 days |
Surface mix in Mississippi
- Commercial walls: Jackson Fondren and downtown, Gulfport beachfront commercial, Oxford Square and campus-adjacent
- Construction hoarding: rotates through downtown Jackson and Gulfport rebuild zones
- Pole inventory: State Street in Jackson, Highway 90 along the Gulfport beachfront, North Lamar in Oxford
- Sidewalk stencils: high-traffic zones in all three cities, humidity-adjusted, year-round
- Interior installs: bars, cafes, retail across Fondren, the casino corridor, and the Oxford Square
Permits in Mississippi
Mississippi has no statewide placard restriction. Jackson, Gulfport, and Oxford each enforce local ordinances on complaint. We secure written owner consent before every install. Property-owner consent is the answer to any code question; private property with documented permission is the operating standard.
Private property plus written consent. No public infrastructure, no transit, no right-of-way.
Services available in Mississippi
- Wheatpaste advertising
- Paste-up poster campaigns
- Sidewalk stencil advertising
- Pole sticker advertising
- Interior installs
Jackson legislates, Gulfport hosts the Gulf, Oxford carries the Delta blues legacy and Ole Miss Saturdays. Three different audiences, three different cuts of creative, one crew that routes the print. Brief us the city, the neighborhood, and the install window.
Cross the state line.
Mississippi clients regularly run regional buys that spill into neighboring markets. Same operator contract, same field log. Different state line.
Statewide FAQ.
The questions every Mississippi brief opens with, answered with the operator answer, not the marketing one.
Q · 01 Where in Mississippi do you run campaigns?
Jackson (downtown, Fondren District, Jackson State campus, Belhaven), Gulfport (downtown, beachfront commercial corridor, casino-adjacent retail), Oxford (the Square, Ole Miss campus, North Lamar). Each city pulls a different audience. Jackson: state government, Jackson State students, Fondren creative class. Gulfport: tourists, casino weekenders, coastal commercial. Oxford: Ole Miss students, Square retail, Delta blues cultural traffic.
Q · 02 Is wheatpasting legal in Mississippi?
Private property with the owner's written consent is legal. We secure that consent before any paste hits a wall. Public infrastructure (poles, transit, right-of-way) is never touched. Mississippi has no statewide placard law; Jackson, Gulfport, and Oxford each enforce local ordinances on complaint, but property-owner consent answers all three.
Q · 03 How much does a Mississippi campaign cost?
Single-city, single-neighborhood: $3K to $7K for 10 to 18 walls with print, install, and documentation. Jackson multi-neighborhood (downtown, Fondren, Jackson State): $8K to $16K. Gulfport beachfront corridor: $5K to $12K. Oxford Square and campus: $4K to $9K. A three-city statewide run lands at $18K to $35K. Holds average 20 to 40 days, which raises the per-day CPM against the same dollar spent on the coasts.
Q · 04 How fast can a campaign go live?
72 to 96 hours from approved creative to first install on pre-cleared properties. Ole Miss home-game and Jackson State homecoming windows compress to 48 hours when timing requires it. New properties need 5 to 7 days of owner coordination. Owner outreach is the long pole, not crew availability.
Q · 05 Which Mississippi neighborhoods get the strongest coverage?
Jackson: Fondren District carries the densest creative-class brick, downtown holds government and capital adjacency, Jackson State campus runs student traffic, Belhaven covers historic residential turning emerging retail. Gulfport: beachfront commercial corridor concentrates tourist foot traffic, casino-adjacent retail spikes on weekends, downtown holds the longest-cycle walls. Oxford: the Square is end-to-end retail and student density, Ole Miss campus runs football and event traffic, North Lamar covers neighborhood mixed-use.
Q · 06 What services work best across Mississippi?
Wheatpaste leads in all three cities. Pole stickers work in concentrated arterials: State Street in Jackson, Highway 90 along the Gulfport beachfront, North Lamar in Oxford. Sidewalk stencils run year-round in humidity-adjusted formulations. Interior installs anchor bars, cafes, and retail across Fondren, the Gulfport casino corridor, and the Oxford Square. Cultural-vertical campaigns (music, blues, festivals) often pair Fondren walls with Oxford Square interior installs.
Q · 07 Do I need different creative for Jackson vs. Gulfport vs. Oxford?
Yes, three different cuts. Jackson: capital-and-civic tone for downtown, creative-class for Fondren, student-forward for Jackson State. Gulfport: tourism and hospitality-forward for the beachfront, casino-adjacent lifestyle for the weekend window. Oxford: Ole Miss and college-town for campus and the Square, Delta blues heritage for cultural-tourism brands. One creative across all three is a tell that nobody scouted the cities.
Q · 08 What's the cheapest way to test?
Single-neighborhood sidewalk stencil run: $2K to $3.5K for 15 to 20 placements in Fondren, on the Gulfport beachfront, or on the Oxford Square. Single hero wall test: $600 to $1.2K in any of those three. Either gives a real read on placement quality before committing to a multi-city wheatpaste spend.
Q · 09 How does Gulf Coast weather affect installation?
August through October brings tropical activity to Gulfport. We track NHC advisories, stage inland when a system is in the cone, and shift install windows by 24 to 48 hours rather than canceling. Summer humidity (June through August, 85 to 92 degrees) extends paste cure times across the state; we shift weight to early-morning installs. Winter runs mild. No seasonal blackout; the protocol changes.
Got a wall in Mississippi?
We've got the paste.
Tell us the city, the dates, and the brand. Beyond Street Media routes a Mississippi-mapped install plan, usually inside 24 hours.