Guerrilla marketing across Indiana.
Wheatpaste, murals, stencils, and pole-stickers across Indiana. Permitted walls, hand-installed, GPS-stamped photo proof on every panel.
We delivered.
Brand partners include: FIFA World Cup 2026, Palantir, Sézane, G-Shock, Mitchell & Ness, True Religion, Huda Beauty, Yonex, Relevance AI, Momentous, RYZE Coffee, Bloom Effects, Incrediwear, Brooklyn Museum, Sweat FC, HydroJug, Frameline, Alchemy, OneRepublic, Lone Fox, Vaura Pilates.
- 4 Cities covered
- 15 Neighborhoods scouted
- 100% GPS photo-proofed
- 0 Municipal removals on record
Cities we run in Indiana.
Active install markets across Indiana. Tap any city for its local work, neighborhoods, and pricing.
Six formats. One field log.
The same six disciplines run in every Indiana city. Only the format mix shifts by market. One crew, one contract, one paper trail.
The state law. The city rules.
Every Indiana placement runs on permitted walls and written owner consent, with a documented paper trail. Zero municipal removals on record since 2019.
State frame. Indiana statute governs outdoor advertising visible from federal-aid highways. That's the layer most agencies misread as "the law." Off-highway street-level work is governed city-by-city.
City reality. Indianapolis runs on city sign permits + owner consent (5–8 day lead in tier-1 corridors). Bloomington layer their own BIDs and downtown improvement districts on top. Lead times shift with the calendar. Election season slows everything.
Where we operate without surprises. Every Indiana city below has been audited for the actual permit path. Lead times reflect real owner / BID response, not statutory minimums. Brief us and we route through what's actually possible this week.
Where we don't run paid work. Transit property without contract, state DOT right-of-way, federal parkland. If a brief routes there, we redirect to adjacent private surfaces and document the lift in writing.
| City | Primary permit path | Owner consent + cost | Lead time |
|---|---|---|---|
| Indianapolis | Owner consent + scout-and-install field check | $0–500 owner fee · per-property | 7–12 d |
| Bloomington | Owner consent + scout-and-install field check | $0–500 owner fee · per-property | 7–12 d |
| Evansville | Owner consent + scout-and-install field check | $0–500 owner fee · per-property | 7–12 d |
| FortWayne | Owner consent + scout-and-install field check | $0–500 owner fee · per-property | 7–12 d |
Published floors. No retainer.
Starting points by discipline for any Indiana brief. Print, install, and GPS-stamped photo proof are included in every floor.
Wheatpaste posters
Walls, scaffolds, hoardings · 5–7d lead · most common Indiana format From $3,500Sidewalk stencils
Permitted corners · biodegradable medium · permit class varies by city From $2,500Snipes + stickers
Poles, utility boxes, news boxes · corridor saturation · 5–10d lead From $3,000Expedited
24–72h brief-to-install · True Religion × Megan Thee Stallion, Houston · 36h signing to install +80–150%+Ranges vary by turnaround, size, location count, and combined service mix. Final quote returned in 24–48 hours. Briefs route through info@beyondstreetmedia.com with city, dates, and brand. Expedited timeline? Flag it in the brief.
Brief a Indiana campaignThe indiana playbook.
The long read for buyers scoping Indiana: how we book, scout, permit, and ship across the market.
Indianapolis pulls three different reads inside one city. Downtown is convention floors and stadium foot traffic. Fountain Square is arts and independent retail. The Speedway corridor is automotive and race-weekend culture. The crew that runs Fountain Square in April runs the Convention District in July, then the Speedway zone for the 500. Same operators, three audiences.
Cities we cover in Indiana
| City | Neighborhoods | Surface focus | Typical hold |
|---|---|---|---|
| Indianapolis | Downtown, Fountain Square, Speedway corridor, Mass Ave | Industrial brick, convention frontage, retail walls | 10–21 days |
Surface mix in Indiana
- Commercial walls: industrial corridor and Convention District frontage
- Pole inventory: heavy along Washington, Meridian, Illinois
- Construction hoarding: rotates through downtown growth zones
- Sidewalk stencils: downtown retail and stadium-adjacent foot-traffic blocks
- Interior installs: sports bars, hotels, gyms, restaurants across the metro
- Speedway-adjacent placement: automotive and motorsports brand corridors
Permits in Indiana
Indiana law requires documented owner consent for any outdoor install on property you don’t control. Trespass without consent is a misdemeanor. Indianapolis has no permit requirement for paste on consenting private property. Industrial and convention-district owners answer fast, with 5 to 14 day lockdown windows.
Private property plus written consent. No public infrastructure, no transit, no right-of-way.
Services available in Indiana
- Wheatpaste advertising
- Paste-up poster campaigns
- Sidewalk stencil advertising
- Pole sticker advertising
- Interior installs
Race month rewrites the foot-traffic map. The week of the 500 turns the Speedway corridor into a national audience while downtown stays packed with hospitality overflow. The same wall inventory pulls double the eyes in May, and the campus markets at Butler, IUPUI, and Marian fill the gap once the checkered flag drops.
Cross the state line.
Indiana clients regularly run regional buys that spill into neighboring markets. Same operator contract, same field log. Different state line.
Statewide FAQ.
The questions every Indiana brief opens with, answered with the operator answer, not the marketing one.
Q · 01 What surfaces work best for wheatpaste in Indiana?
Indianapolis walls cluster in three zones: the industrial corridor near the Motor Speedway, the downtown Convention District, and Fountain Square. Holds run 10 to 21 days, slower than coastal markets but more stable. Pole inventory is dense along Washington, Meridian, and Illinois. Sidewalk stencil work runs year-round across retail districts and stadium-adjacent blocks.
Q · 02 How does permitting work in Indiana?
Indiana law requires documented owner consent for any outdoor install on property you don't control. Trespass without consent is a misdemeanor. Indianapolis has no blanket permit requirement for paste on consenting private property. Lockdown lead times run 5 to 14 days, and industrial owners answer fast.
Q · 03 What's the timeline for a campaign in Indianapolis?
Typical Indianapolis runs go 10 to 18 days from first contact to wrap. Wall sourcing takes 3 to 5 days, lockdown 5 to 10, install one. May through October is peak: warmer weather, sports calendar, convention bookings. Winter slows pace but never stops the work.
Q · 04 How many walls are available in Indianapolis?
Greater Indianapolis carries 60 to 120 paste-ready walls in a typical 30-day cycle, concentrated in the industrial corridor, downtown Convention District, Fountain Square, and the Speedway zone. Pole inventory across the main arterials runs 200 to 350 in the same window.
Q · 05 What industries book campaigns in Indianapolis?
Sports and entertainment around game-day windows, automotive tied to the Speedway's racing calendar, hospitality and conventions, music and cultural events, and CPG brands using Indianapolis as a Midwest read. University-adjacent activations have grown as IUPUI, Butler, and the Indianapolis college footprint expands.
Q · 06 Can a brand run multiple campaigns simultaneously in Indianapolis?
Yes. Mid-budget runs cover 2 to 4 walls plus 20 to 40 poles across the city in a single window. Layering paste plus pole across downtown and the industrial corridor inside a 7-day push is standard. Repeat work lands easily because owners remember crews that paid on time and cleaned up after.
Q · 07 What neighborhoods should I prioritize in Indianapolis?
For paste and walls: downtown Convention District for foot-traffic volume, Fountain Square for arts and retail mix, the Speedway corridor for automotive and sports culture. For poles: Washington Street, Meridian Street, Illinois Street. For sidewalk stencil: downtown retail, Lucas Oil Stadium approaches, Fountain Square.
Got a wall in Indiana?
We've got the paste.
Tell us the city, the dates, and the brand. Beyond Street Media routes a Indiana-mapped install plan, usually inside 24 hours.