Guerrilla street marketing in Boston.
Wheatpaste, murals, stencils, and pole-stickers across Boston, from Cambridge, South End, Allston. Permitted walls, hand-installed, GPS-stamped photo proof.
We delivered.
Brand partners include: FIFA World Cup 2026, Palantir, Sézane, G-Shock, Mitchell & Ness, True Religion, Huda Beauty, Yonex, Relevance AI, Momentous, RYZE Coffee, Bloom Effects, Incrediwear, Brooklyn Museum, Sweat FC, HydroJug, Frameline, Alchemy, OneRepublic, Lone Fox, Vaura Pilates.
- 6Neighborhoods on route
- 7-10dBrief to first install
- 100%GPS photo-proofed
- 0Municipal removals on record
Street-level marketing, printed and installed by us.
Guerrilla marketing puts your brand on Boston streets where people actually walk — wheatpaste posters, hand-painted murals, sidewalk stencils, pole snipes, and interior takeovers, printed and installed by one crew. No media-owner middleman, no billboard rates: every placement is permitted, hand-applied, and photographed the day it goes up.
- 01Brief & route
You send the brand, dates, and audience. We map the Boston corridors where that buyer actually walks and price off the published floor.
- 02Scout & secure
Crews scout walls on foot, then lock every surface in writing: owner agreement, BID-cleared scaffold, or permitted hoarding. The paper trail ships with the photos.
- 03Print & install
We print in-house and hand-install from dawn, moving neighborhood to neighborhood. Tier-1 dispatch means same-week turnarounds on print-ready creative.
- 04Document
Every placement shot wide, mid, and detail, GPS-stamped on install day. The wrap deck lands within five business days with the full proof set.
Pick a format. We print and install it.
Every format below is printed and installed in-house, scouted, hand-applied, and GPS-photographed on Boston streets. Pick the one that fits the brief; the full catalog is one click away.
Wheatpaste & Posters
Hand-pasted poster walls on brick, scaffold, and hoarding.
Sidewalk Stencils
Biodegradable street stencils on permitted corners.
Pole Stickers & Snipes
Corridor saturation on poles, boxes, and news racks.
Hand-Painted Murals
Brush-painted brand walls at building scale.
Custom Poster Installs
Posters and wraps inside venues, gyms, and pop-ups.
All 38 services
The full guerrilla-marketing catalog: wraps, decals, takeovers, and more.
Why street media works in Boston.
Boston's audience takes ideas seriously. Academic density built on Harvard, MIT, and the Cambridge biotech corridor, in a building stock that skews 19th-century brick, so the wall reads first and the brand second. Cambridge puts researchers, founders, and the academic-industrial workforce inside a few square miles; no other US market concentrates that audience this tightly.
Three reasons brands book us here
- 1Cambridge, the densest student-biotech audience in the US
Harvard, MIT, biotech HQs, and venture offices sit inside a few square miles. Posters here reach researchers, founders, and the academic-industrial workforce. Kendall Square pulls weekday lunch and after-work foot traffic; Harvard Square pulls students and faculty year-round. No other US market puts that audience this close together.
- 2South End and Allston, two different registers
The South End carries gallery culture, creative offices, and Sunday-brunch density across Tremont and Washington. Allston pulls BU, Berklee, and BC student traffic into a venue corridor that runs late into the night. Two neighborhoods, two distinct audiences, both fluent at reading visual work.
- 3Historic-district paperwork as the moat
Beacon Hill, Back Bay, the North End, and parts of the South End sit under landmark overlays that restrict facade modification. We track the rules per district and install only on pre-cleared commercial walls outside protected zones. Operators who skip that homework get pulled inside a week.
Where we run it · 6 neighborhoods
- 01CambridgeKendall Square · Harvard SquareBrick · biotech-corridor frontageT1
- 02South EndTremont · WashingtonGallery storefronts · brownstone brickT1
- 03AllstonHarvard AvenueVenue exteriors · student wallsT1
- 04FenwayLansdowne corridorGame-day commercial brickT1
- 05Newbury StreetArlington to Mass AveLuxury-retail frontageT1
- 06Downtown CrossingRetail + tourist corridorCommercial wallsT1
Surfaces, permits & timing
Surfaces
6 neighborhoods scouted weekly: 40+ wheatpaste walls, 12+ BID-permitted scaffold corners, 8+ mural-ready sites, plus interior partners. Brick, concrete, hoarding, and storefront.
Permit path
Boston allows wheatpaste on private property with the owner's written permission, which we secure on every campaign. The city enforces strict rules on public infrastructure (utility poles, MBTA transit, right-of-way) and our crews never touch those surfaces. The South End and Allston hold the most accessible wall inventory. Historic-district overlays are the operational reality: Beacon Hill, Back Bay, the North End, Bay Village, the South End Landmark District, and Charlestown each carry distinct facade rules, so we install only on pre-cleared walls outside the protected facades. Code Enforcement responds in roughly 14 to 30 days, so the paperwork is the answer; our compliance file lives at the zip-code level for every active Boston block.
When to run
The September academic-year start reshapes Cambridge and Allston; May graduation pulls families and tourists; Marathon Monday fills the route corridors in April; Red Sox home games (81 of them) shift Fenway for hours; Head of the Charles lands in October. BIO International and JP Morgan Healthcare adjacency matter for Cambridge biotech briefs. New England winter (December through March) needs weather-contingency planning and adjusted paste formulations; summer is the cleanest install season.
From the field · Boston & beyond
Proof · Printed in-house · Installed by our crew
Put your brand on Boston streets.
Send the brand, the neighborhoods, and the dates. We come back with a wall count, a Boston route map, and a scoped quote in 24–48 hours.
- Quote in under 24 hours
- No discovery call. The brief is the call.
- Printing & Installation under one roof
Brief us · Boston quote in 24–48h
Start your Boston campaign.
Cross the city line.
Boston briefs regularly extend into the rest of Massachusetts. Same operator contract, same field log, different ZIP code. Pick a sibling market and we route the brief in 48 hours.
What the brief actually costs.
Your Boston quote comes off a published rate card, not a sales call. Per-discipline floors, permits and scaffold at cost, and no markup buried in an RFP.
Wheatpaste posters
Walls, scaffolds, hoardings · 5-7d leadFrom $3,500Sidewalk stencils
Permitted corners · biodegradable medium · 14-21d weather windowFrom $2,500Snipes + stickers
Poles, utility boxes, news boxes · corridor saturationFrom $3,000Expedited
24-72h brief-to-install on any format above · Boston crews on standby+80-150%+Ranges vary by turnaround, size, location count, and service mix. Murals $18k-$65k+. Final quote in 24-48h.
Buyer questions.
What Boston brand managers ask on intake calls. Permit reality, lead time, minimums, photo proof. If your question isn't here, brief us directly.
Q · 01 Is wheatpasting legal in Boston?
Yes, with written owner consent on private property. We secure that paperwork on every wall. Public infrastructure (utility poles, MBTA transit, right-of-way) is never touched, and historic-district overlays add facade-modification restrictions in the South End, Beacon Hill, the North End, Back Bay, and Charlestown. Code Enforcement responds to complaints in roughly 14 to 30 days, so the paperwork is the answer.
Q · 02 How much does a Boston wheatpaste campaign cost?
Wheatpaste in Boston starts at $3.5K per campaign, print and install included. Multi-neighborhood programs across Cambridge, the South End, Allston, Fenway, Newbury, and Downtown Crossing price up from the published floor. The final number depends on turnaround, size, location count, and combined service mix, and it tracks print volume and crew days, not the brand on the poster. Cambridge and historic-district installs price slightly higher because of extra property coordination and overlay verification. Final quote returns in 24-48 hours.
Q · 03 Which Boston neighborhoods get the heaviest paste-up coverage?
Cambridge concentrates university and biotech audiences. Allston pulls student and music-scene foot traffic. The South End carries gallery culture. Fenway runs around game-day and event timing. Downtown Crossing covers retail and tourist corridors. Newbury Street holds luxury-retail walking density. Brookline bridges residential affluence, JP covers the Jamaica Plain arts register, and Seaport carries emerging tech-corridor inventory.
Q · 04 How long does it take to launch a Boston campaign?
Ten to fourteen days from creative lock to first install. Tier-1 pace, but historic-district coordination adds time. Property agreements need to be airtight in the South End and Cambridge especially. Same-week turnarounds work for clients with print-ready files and walls already cleared outside the protected overlays.
Q · 05 Does academic-year timing affect Boston campaigns?
Yes. Cambridge and Allston are the university plays. Posters timed to the September academic-year start hit during peak attention. Graduation in May adds families and tourist traffic. Marathon Monday fills the route corridors in April. Fenway home games shift Lansdowne foot traffic for hours on either side. Plan around those windows.
Got a corner in Boston?
We've got the paste.
Tell us the neighborhood, the dates, and the brand. Boston-mapped install plan back in 24-48 hours.