Guerrilla street marketing in Des Moines.
Wheatpaste, murals, stencils, and pole-stickers across Des Moines, from East Village, Court Avenue, Downtown. Permitted walls, hand-installed, GPS-stamped photo proof.
We delivered.
Brand partners include: FIFA World Cup 2026, Palantir, Sézane, G-Shock, Mitchell & Ness, True Religion, Huda Beauty, Yonex, Relevance AI, Momentous, RYZE Coffee, Bloom Effects, Incrediwear, Brooklyn Museum, Sweat FC, HydroJug, Frameline, Alchemy, OneRepublic, Lone Fox, Vaura Pilates.
- 6Neighborhoods on route
- 7-10dBrief to first install
- 100%GPS photo-proofed
- 0Municipal removals on record
Street-level marketing, printed and installed by us.
Guerrilla marketing puts your brand on Des Moines streets where people actually walk — wheatpaste posters, hand-painted murals, sidewalk stencils, pole snipes, and interior takeovers, printed and installed by one crew. No media-owner middleman, no billboard rates: every placement is permitted, hand-applied, and photographed the day it goes up.
- 01Brief & route
You send the brand, dates, and audience. We map the Des Moines corridors where that buyer actually walks and price off the published floor.
- 02Scout & secure
Crews scout walls on foot, then lock every surface in writing: owner agreement, BID-cleared scaffold, or permitted hoarding. The paper trail ships with the photos.
- 03Print & install
We print in-house and hand-install from dawn, moving neighborhood to neighborhood. Tier-1 dispatch means same-week turnarounds on print-ready creative.
- 04Document
Every placement shot wide, mid, and detail, GPS-stamped on install day. The wrap deck lands within five business days with the full proof set.
Pick a format. We print and install it.
Every format below is printed and installed in-house, scouted, hand-applied, and GPS-photographed on Des Moines streets. Pick the one that fits the brief; the full catalog is one click away.
Wheatpaste & Posters
Hand-pasted poster walls on brick, scaffold, and hoarding.
Sidewalk Stencils
Biodegradable street stencils on permitted corners.
Pole Stickers & Snipes
Corridor saturation on poles, boxes, and news racks.
Hand-Painted Murals
Brush-painted brand walls at building scale.
Custom Poster Installs
Posters and wraps inside venues, gyms, and pop-ups.
All 38 services
The full guerrilla-marketing catalog: wraps, decals, takeovers, and more.
Why street media works in Des Moines.
Des Moines sits at the 80/80/80 highway intersection with a financial-services HQ market on top of a growing East Village startup-and-boutique district. A four-neighborhood saturation here runs cheaper than any other tier-1 Midwest market we cover. East Village owners treat wall culture as part of the district identity, so new work reads as part of the corridor rather than parked on top of it.
Three reasons brands book us here
- 1East Village carries the boutique and startup blocks
Roughly twenty-five active commercial walls between East 5th and East 9th on Grand and Locust. Boutique retail, independent restaurants, and a growing tech-startup tenant base treat the wall culture as part of the district identity. New work reads as part of the corridor rather than parked on top of it. Most campaigns route East Village first.
- 2Downtown and Court Avenue for the office and late-night read
Court Avenue between 2nd and 5th runs the densest weekend bar-and-restaurant walk in the city. Pair it with a Downtown office ring on Walnut and Locust for a weekday-plus-weekend read that captures Principal, Nationwide, and Wellmark commuters by day and a younger crowd by night. Best fit: B2B, fintech, hospitality, food and beverage.
- 3Drake and Sherman Hill for the cultural-institution read
University Avenue through Drake plus the Sherman Hill historic district carries a paid-cultural audience. The Des Moines Art Center sits at the western edge. Best fit: nonprofits, museums, higher-ed, classical and indie labels. Highland Park rounds out the northside arts corridor.
Where we run it · 6 neighborhoods
- 01East VillageEast 5th to East 9th · Grand · LocustRaw brick · boutique retail · startup-corridor blocksT1
- 02Court AvenueCourt Avenue between 2nd and 5thLate-night bar-and-restaurant wallsT1
- 03DowntownWalnut · Locust · financial-HQ ringCommercial walls · financial-HQ corridorsT1
- 04Sherman HillHistoric district west of downtownHistoric-district walls · cultural-residential corridorT1
- 05Drake areaUniversity Avenue through DrakeUniversity-corridor walls · indie retail and musicT1
- 06Highland ParkNorthside arts corridorArts-corridor walls · gallery storefrontsT1
Surfaces, permits & timing
Surfaces
6 neighborhoods scouted weekly: 40+ wheatpaste walls, 12+ BID-permitted scaffold corners, 8+ mural-ready sites, plus interior partners. Brick, concrete, hoarding, and storefront.
Permit path
Des Moines allows wheatpaste on private property with written owner consent. Code Enforcement reads it as a property-rights matter, not a poster matter. East Village and Court Avenue property owners coordinate fast with commercial activations, and Drake-area landlords run a long-standing student-and-arts wall culture. Public infrastructure (poles, transit, right-of-way) stays off-limits. Iowa State Fair week in August carries special-event street rules on Grand Avenue; we route walls outside the fair perimeter and pre-clear inside-perimeter walls four weeks ahead. Caucus-cycle press lift every four years routes through East Village and Downtown; we brief the window at scoping. Our paperwork file lives at the zip-code level and follows the same standard across every active block. East Village, Sherman Hill, and Historic Court Avenue carry district guidelines on top of the city code, and we pre-clear walls against both layers.
When to run
April through October is the optimal install window. Winter campaigns December through February need a weather contingency, cure time stretches and salt becomes an issue on lower walls. Two scaled events shape the year: the Iowa State Fair in August and the caucus cycle every four years, when the early-state press footprint walks East Village, Downtown, and Court Avenue for a six-to-eight-week window. Drake home games run in fall, and insurance and finance HQs hold steady year-round.
From the field · Des Moines & beyond
Proof · Printed in-house · Installed by our crew
Put your brand on Des Moines streets.
Send the brand, the neighborhoods, and the dates. We come back with a wall count, a Des Moines route map, and a scoped quote in 24–48 hours.
- Quote in under 24 hours
- No discovery call. The brief is the call.
- Printing & Installation under one roof
Brief us · Des Moines quote in 24–48h
Start your Des Moines campaign.
Cross the city line.
Des Moines briefs regularly extend into the rest of Iowa. Same operator contract, same field log, different ZIP code. Pick a sibling market and we route the brief in 48 hours.
What the brief actually costs.
BSM publishes per-discipline floors, no RFP gatekeeping. Every Des Moines brief starts from the same published rate card. Permits and scaffold pass through at cost, no agency markup.
Wheatpaste posters
Walls, scaffolds, hoardings · 5-7d leadFrom $3,500Sidewalk stencils
Permitted corners · biodegradable medium · 14-21d weather windowFrom $2,500Snipes + stickers
Poles, utility boxes, news boxes · corridor saturationFrom $3,000Expedited
24-72h brief-to-install on any format above · Des Moines crews on standby+80-150%+Ranges vary by turnaround, size, location count, and service mix. Murals $18k-$65k+. Final quote in 24-48h.
Buyer questions.
What Des Moines brand managers ask on intake calls. Permit reality, lead time, minimums, photo proof. If your question isn't here, brief us directly.
Q · 01 Is wheatpasting legal in Des Moines?
Yes, with written owner consent on private property. We pull that paperwork before every install. Public infrastructure (poles, transit, right-of-way) is never touched. East Village and Sherman Hill carry district guidelines on top of the city code; we pre-clear walls against both layers. Code Enforcement responds to complaints as a property-rights matter, so the paperwork is the answer.
Q · 02 How much does a Des Moines wheatpaste campaign cost?
Wheatpaste in Des Moines starts at $3,500 per campaign, print and install included. Multi-neighborhood programs across East Village, Court Avenue, Downtown, and Drake price up from the published floor. The final number depends on turnaround, size, location count, and combined service mix, and it tracks print volume and crew days, not the brand on the poster. Final quote returns in 24-48 hours.
Q · 03 Which Des Moines neighborhoods get the strongest paste-up coverage?
East Village carries the densest paste-friendly walls. Court Avenue picks up the weekend late-night corridor. Downtown serves office and convention. Drake-area covers university and cultural reads. Sherman Hill, Highland Park, Beaverdale, and Western Gateway round out a citywide saturation route. Most campaigns route East Village first.
Q · 04 How does Iowa caucus season affect Des Moines campaigns?
Every four years, the early-state press footprint routes through East Village hotels, Downtown campaign offices, and Court Avenue evening events. National media, advance teams, and a transient political-class audience walk the corridor for a six-to-eight-week window. A pre-staged East Village ring captures that audience without competing for paid-media inventory.
Q · 05 How long does it take to launch a Des Moines campaign?
Seven to fourteen days from creative lock to first install. Same-week is doable when print files are press-ready and properties are pre-cleared. Winter campaigns (December through February) need a weather contingency; cure time stretches and salt becomes an issue on lower walls. April through October is the optimal window.
Got a corner in Des Moines?
We've got the paste.
Tell us the neighborhood, the dates, and the brand. Des Moines-mapped install plan back in 24-48 hours.