Coverage · Mountain · Tier 2

Guerrilla street marketing in Boulder.

Wheatpaste, murals, stencils, and pole-stickers across Boulder, from Pearl Street, University Hill, North Boulder. Permitted walls, hand-installed, GPS-stamped photo proof.

Beyond Street Media street install
Boulder · Mountain
Trusted by leading brands They took action.
We delivered.

Brand partners include: FIFA World Cup 2026, Palantir, Sézane, G-Shock, Mitchell & Ness, True Religion, Huda Beauty, Yonex, Relevance AI, Momentous, RYZE Coffee, Bloom Effects, Incrediwear, Brooklyn Museum, Sweat FC, HydroJug, Frameline, Alchemy, OneRepublic, Lone Fox, Vaura Pilates.

  • 5Neighborhoods on route
  • 10-14dBrief to first install
  • 100%GPS photo-proofed
  • 0Municipal removals on record
What we do in Boulder

Street-level marketing, printed and installed by us.

Guerrilla marketing puts your brand on Boulder streets where people actually walk — wheatpaste posters, hand-painted murals, sidewalk stencils, pole snipes, and interior takeovers, printed and installed by one crew. No media-owner middleman, no billboard rates: every placement is permitted, hand-applied, and photographed the day it goes up.

  1. 01
    Brief & route

    You send the brand, dates, and audience. We map the Boulder corridors where that buyer actually walks and price off the published floor.

  2. 02
    Scout & secure

    Crews scout walls on foot, then lock every surface in writing: owner agreement, BID-cleared scaffold, or permitted hoarding. The paper trail ships with the photos.

  3. 03
    Print & install

    We print in-house and hand-install from dawn, moving neighborhood to neighborhood. Scout-and-install routes the brief on a per-market schedule.

  4. 04
    Document

    Every placement shot wide, mid, and detail, GPS-stamped on install day. The wrap deck lands within five business days with the full proof set.

True Religion brand jeans wheatpaste poster campaign in Houston, TX by Beyond Street Media
True Religion · Houston
Boulder on the ground

Why street media works in Boulder.

Boulder runs three audiences through one five-square-mile city: 35,000 CU students, an outdoor-industry headquarters cluster (Patagonia, Big Agnes, Backpacker, Outside), and an active wellness-and-natural-foods corridor. The Pearl Street Mall pedestrian zone is one of the densest documentation engines in the Mountain West, and walls earn organic social pickup for 14 to 21 days after install. A brand on permissioned brick just off the mall reaches the outdoor, academic, and wellness audience where it already lives.

Three reasons brands book us here

  • 1
    Three audiences in five square miles

    Boulder runs 35,000 CU students, an outdoor-industry headquarters cluster (Patagonia, Big Agnes, Backpacker, Outside), and a wellness-and-natural-foods corridor through one five-square-mile city. University Hill reaches a 100% CU audience plus visiting alumni. North Boulder's arts district layers galleries and breweries on top.

  • 2
    The densest documentation engine in the Mountain West

    The Pearl Street Mall pedestrian zone is one of the densest documentation engines in the Mountain West. Walls earn organic social pickup for 14 to 21 days after install. Pearl Street holds the heaviest foot traffic in the Mountain West outside Denver, and Gunbarrel's brewery cluster adds dwell audience.

  • 3
    We route around the mall and campus lines

    The Pearl Street Mall carries its own commercial-signage rules, so we route to the side streets, 10th through 15th between Walnut and Spruce. CU Boulder campus property stays closed, and we work the University Hill commercial blocks just outside. Every wall ships with a signed owner-consent letter.

Where we run it · 5 neighborhoods

  • 01Pearl Street10th to 15th between Walnut and SpruceSide-street brick · mall-pavement stencilsT2
  • 02University Hill13th Street · College Avenue · Pleasant to PennsylvaniaCommercial walls · lamppost pole densityT2
  • 03North BoulderBroadway · Yarmouth · 28th StreetCommercial brick · arts-district gallery interiorsT2
  • 04GunbarrelGunbarrel Center DriveBrewery interiors · pole inventoryT2
  • 05South BoulderTable Mesa Drive · South BroadwayLower-density commercialT2

Surfaces, permits & timing

Surfaces

5 neighborhoods on the active route: wheatpaste walls, scaffold corners, and mural-ready sites scouted per brief. Brick, concrete, hoarding, and storefront.

Permit path

Under Colorado law, a poster on a permissioned wall is a private-property matter rather than a public- signage question, so once the owner signs off in writing the install is fully legal — and every Boulder wall we run carries that consent letter in the file. The Pearl Street Mall governs its own surface with a separate set of commercial-signage rules, which is why our brick sits on the side streets from 10th to 15th between Walnut and Spruce instead of on the mall itself. CU Boulder's campus is closed property, so we stay on the commercial University Hill blocks just outside the campus line. Anything public stays untouched: the right-of-way utility poles, RTD transit, and the city-owned frontage along the Boulder Creek path. Boulder code enforcement typically answers unpermitted signage in 30 to 45 days, a window our permissioned-wall model is built to sit outside, and across all Colorado work the ledger shows zero municipal removals.

When to run

Colorado's weather window favors spring through fall for exterior paste, and Boulder's altitude and dry air make cure times faster than coastal markets. Winter installs require below-32-degree paste handling on cold snaps, Front Range wind events can interrupt schedules in late winter and early spring, and summer afternoon thunderstorms push July and August windows to early-morning. Event calendar: the Bolder Boulder 10K on Memorial Day pulls 50,000 runners, CU Buffaloes football at Folsom Field runs six to seven Saturdays per fall, the Boulder International Film Festival lands in March, and the Colorado Shakespeare Festival runs through summer.

From the field · Boulder & beyond

Proof · Printed in-house · Installed by our crew

Put your brand on Boulder streets.

Send the brand, the neighborhoods, and the dates. We come back with a wall count, a Boulder route map, and a scoped quote in 24–48 hours.

  • Quote in under 24 hours
  • No discovery call. The brief is the call.
  • Printing & Installation under one roof

Brief us · Boulder quote in 24–48h

Start your Boulder campaign.

Cross the city line.

Boulder briefs regularly extend into the rest of Colorado. Same operator contract, same field log, different ZIP code. Pick a sibling market and we route the brief in 48 hours.

Pricing in Boulder

What the brief actually costs.

Your Boulder quote comes off a published rate card, not a sales call. Per-discipline floors, permits and scaffold at cost, and no markup buried in an RFP.

Wheatpaste posters

Walls, scaffolds, hoardings · 7-10d leadFrom $3,500

Sidewalk stencils

Permitted corners · biodegradable medium · 14-21d weather windowFrom $2,500

Snipes + stickers

Poles, utility boxes, news boxes · corridor saturationFrom $3,000

Expedited

24-72h brief-to-install on any format above · Boulder crews on standby+80-150%+

Ranges vary by turnaround, size, location count, and service mix. Murals $18k-$65k+. Final quote in 24-48h.

Buyer questions.

What Boulder brand managers ask on intake calls. Permit reality, lead time, minimums, photo proof. If your question isn't here, brief us directly.

Q · 01

Is wheatpasting legal in Boulder?

Yes. Colorado treats a poster on a permissioned wall as a private-property matter, so with the owner's written consent the install is fully legal, and we hold that signed letter on file before a single sheet goes up. The Pearl Street Mall runs its own commercial-signage rules across the mall surface, which is why we keep our brick on the side streets from 10th to 15th between Walnut and Spruce; CU Boulder's campus is closed property, so University Hill work stays on the commercial blocks just outside the boundary. We never touch the right-of-way utility poles, RTD transit, or the city-owned Boulder Creek path frontage, and across every Colorado campaign the record shows zero municipal removals.

Q · 02

How much does a Boulder wheatpaste campaign cost?

Campaigns open at $3,500, with both the printing and the install baked into that floor rather than billed on top. Stringing a run across the Pearl Street side streets, University Hill, the NoBo arts district, Gunbarrel's breweries, and South Boulder's Table Mesa corridor lifts the number from there, since the count of walls, poster size, turnaround, and any stacked services move the total. What never moves it is the logo on the paper. We return a firm quote inside 24 to 48 hours.

Q · 03

Which Boulder neighborhoods get the strongest paste-up coverage?

Pearl Street carries the heaviest foot traffic in the Mountain West outside Denver, so the brick on its side streets between Walnut and Spruce does the most work per wall. University Hill along 13th Street and College Avenue lands a crowd that is 100% CU plus visiting alumni, while North Boulder's NoBo arts district on Broadway threads galleries, breweries, and mixed-use frontage. Gunbarrel's northeast brewery cluster — Avery, Asher, Vision Quest, Finkel and Garf — adds dwell audience, and South Boulder's Table Mesa Drive reaches the affluent residential and natural-foods corridor at lower density.

Q · 04

How long does it take to launch a Boulder campaign?

Plan on seven to fourteen days from creative lock to the first wall, and a same-week install is on the table when your files land print-ready. Boulder's altitude and dry Front Range air pull cure times shorter than any coastal market we run. Two seasonal wrinkles shape the calendar: wind events off the Front Range can bump late-winter and early-spring schedules, and summer afternoon thunderstorms push July and August installs to the early-morning window.

Q · 05

Can a campaign line up with the Bolder Boulder or CU football?

Yes, and the Boulder calendar gives us real anchors to build around. The Bolder Boulder 10K draws 50,000 runners every Memorial Day, CU Buffaloes home games fill Folsom Field six or seven Saturdays each fall, the Boulder International Film Festival hits in March, and the Colorado Shakespeare Festival runs all summer. We schedule the Pearl Street and University Hill walls to go up before the crowd does, so the work is already weathered in when the footfall peaks.

Operator log · live
Brief us · Boulder quote in 48 hours BOULDER · COLORADO · 5 ACTIVE NEIGHBORHOODS
5-7 day turnaround 100% photo proof on every install Refund if we miss the install window

Got a corner in Boulder?
We've got the paste.

Tell us the neighborhood, the dates, and the brand. Boulder-mapped install plan back in 24-48 hours.

Start a Boulder campaign See the coverage map

Print + Install · Documented every hit · Boulder crews on the ground